Our
Story

Kurb began as an idea I had in college, during the height of the vape and cannabis boom in the U.S. I witnessed firsthand how these substances — once seen as casual or harmless — quickly became a source of dependence for many people around me, including myself.
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As these products became more potent and accessible, so did their impact: academic decline, social withdrawal, and emotional volatility. The real problem wasn’t just the substances themselves — it was the lack of structure and self-control in a world of instant dopamine.
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Moderation became harder with each passing day. Stress and anxiety grew as people recognized their dependence but felt powerless to change. We often blame the substances, but sometimes, we are our own worst enemies.
That’s where Kurb comes in.
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Kurb puts a layer of discipline between you and your habits. By taking control out of your hands and replacing it with a system you trust, we help you build a healthier relationship with the substances in your life — without the fear, mood swings, or anxiety of quitting cold turkey.
You set the schedule. You define the goal.
We’re just here to help you follow through.
About me
My name is Ben Lou
I was born in China and came to the US when I was 12 years old. Attended Episcopal Academy ('17) and Boston University ('20 Econ & Psych) then worked in finance for 4 years. in my spare life I enjoy playing pool, poker, chess and Go, going out for runs and hanging out with my dogs Hugo and Pacific! Please reach out if you want to work with Kurb or want to talk in general

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